Leading UK housing association and developer, L&Q, commissioned Reade Signs to create a combined marketing suite for three sales people, a two-bedroom show apartment and full external marketing signage within their new development in London NW9.
We would be limited for space, time and resources and working on a busy building site with a 25-strong team of plumbers, carpenters, plasterers, decorators, furniture movers and window fitters, so health and safety would be critical.
We created a two-storey, semi-permanent structure that conveys the experience of living in The Rushgroves, while delivering its sales function.
On the ground level is a welcoming area with private sales meeting room, staff kitchen and facilities. Upstairs there is a boardroom and a chic show apartment, designed with the target market in mind. We built the space and installed carpets and floor coverings. The L&Q interior designers then placed furniture, window dressings and dressed the space using modern furniture to create an edgy up-to-the-minute space, with an art deco vibe.
The brand is prominent throughout with attention-grabbing marketing features, including: hoarding, illuminated logos, graphics, landscaping and a water feature.
The marketing suite and show apartment was designed to help customers visualise their new home and provide a supportive and comfortable environment for staff and visitors.
The sales team is now enjoying working in the beautifully designed space.
Please feel free to provide any feedback to the Reade signs customer service team
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