Property hoarding with an abundance of features

Elephant Park – London 

As a trusted supplier to this client, Reade Signs were approached to deliver a hoarding that has the most unique features (per sqm) of any other within the London Area. The hoarding artwork itself was completed as a vinyl and has an abundance of different lighting and material features, such as:
– Built up lightboxes
– Faux Neon LED light rope
– Real timber slatting
– Mirror effect acrylic
– Metallic vinyls

Client feedback was fantastic and they were particularly grateful to the team for making what seemed a vast undertaking, to being a smooth and effortless process.

#hoarding #sitehoarding #developmenthoarding #propertyhoarding #sitesigns #signs #ledhoarding #backlitsigns #signsurvey #homehoarding #propertydevelopment #hoardingdesign #woodenhoarding #tiberhoarding #naturallook #ecolook #illuminatedhoarding #signleds #timberslatting #acrylicmirror #metallicvinyl #ledlightrope #lightboxhoarding #builtuplightbox #TBT

Flexface lightbox for Yapton marketing suite

This week we were working in partnership with Phaeon Marketing which saw us install a mitred flexface lightbox at Dandara in Yapton. As you can see the result looks fantastic, especially in the Great British sunshine.

The marketing suite lightbox is fitted with a day/night blackout skin which was liquid laminated to provide a strong long-lasting visual effect. The fascia is aesthetically pleasing, especially when lit from dusk as the text and pattern illuminate whilst the blue background remains dark as blocked out from behind.   

Installation was smooth with the site survey delivering accurate measurements down to the millimetre, which enabled ease of fitting right next to temporary site scaffolding.  

If you’re looking for signage that’s unique or ergonomically engineered to fit your environment, get in touch with one of our sign consultants today. 

01252 336000 | [email protected] 

 

Building banners and signage solutions

Premium representation or key brand marketing no matter the height or size. We have you covered with large format scaffold banners and various building signage solutions.
 
Contact [email protected] to talk with a sales consultant today and see how we can bring your ideas to life.

Externally branded cabin office

The Lendlease cabin office at Elephant Park fully branded, looking fabulous and blending in with the natural environment. A smart onsite office that delivers a premium feel.

#brandedoffice #brandedcabin #branding #sitebranding #officebranding #cabinbranding #exteriorbranding #exteriorgraphics #exteriordesign #exteriors

London Dock E1 with clear brand representation

London Dock E1 with clear brand representation. An external banner full of colour designed to help guide site traffic and visitors to their destination. This strong PVC banner material offers safe and secure mounting during strong weather conditions and will with stand UV radiation. At almost 5m squared the banner was cleared for wind loading and was secured to the side of a staircase with shock cord to allow for movement. Although a temporary signage solution you can expect fantastic performance from both print and banner material.

#pvcbanner #externalbanner #sitebanner #propertysite #newbuildsite #propertydevelopment #propertydevelopmentbranding #propertybranding #sitebranding  #stretchbanner #scaffoldingbanner #scaffoldingsafety #bannerinstall #bannerprinting #pvcbannerprinting #bannerdesign #banner

Elephant Park landscape hoarding and signage

Further hoarding and signage for Lendlease this time installed within the newly developed park environment. As you can see from the pictures below, simple clear messaging is delivered on brand and portrays the level of effort Lendlease go to whilst creating a residential park habitat.

The hoarding at the west side of the park features a graphic story timeline of the history of Elephant Park, whilst the east side represents company branding and further residential and environmental messaging.  

Setting the scene – Chelsea Creek, London

Setting the scene

Location: Chelsea Creek, London
Client: St George
Project: Internally represent the apartments external view whilst enclosed during development.

This smart installation delivered a faux balcony experience within a show apartment of which was encased during development.

The solution we provided consisted of framed lightboxes fronted with back lit printed skins. This not only provided a visualisation of the apartments perspective for the customer but also delivered the right amount of light into the apartment for an accurate living experience. The LED lighting within the lightbox provided energy saving properties with accurate consistent light levels for the room plus anti-flicker. Customers enjoy taking personal videos during their sales experience and signage is now required to perform well on HD video recording as a customer may choose to take footage whilst visiting.

Working with the brand team at St George has seen us provide internal selling solutions at the forefront of their marketing campaigns as showcased here. You can view previous external site hoarding and architectural wayfinding for St George in our previous blogs.

Elephant Park, Elephant & Castle, London 

Elephant Park, Elephant & Castle, London

Whilst developing further signage at Elephant Park we were tasked with providing a selection of infills that were to meet the latest government fire regulation standards, specifically for residential apartment blocks. Combustible sheet material has for years been the go-to within the industry for such projects, due to its quality and project longevity favoured by clients but in this case fitting this material within three metres of residential housing has now become obsolete.  To overcome the fire regulation concerns we utilised a printed roll material instead that met all regulations, provided fantastic graphic representation plus added value and peace of mind for the client.  

Branding and signage must meet stringent criteria within application, and it is essential that appropriate risk assessment is taken on a project to ensure all aspects of design, build and fitting meet the latest standards and legislation. Here at Reade Signs safety is paramount.

 

Saxon Gate – Wickwar, Gloucestershire

Working closely with Linden Homes our dedicated project team provided a direct point of contact for the clearest communications throughout the fast-paced project. We understand that site signage requires speedy installation to match up with site development dates and our reliable supply chain has enabled us to operate our business as usual during the pandemic.     

This smart installation for Linden Homes at their Saxon Gate site near Wickwar, Gloucestershire, consisted of 10 flag poles and two v signs with signature Linden livery that produces striking visibility and impactful branded messaging as grand welcome for visitors upon arrival. At both site entrances signage displays concise brand messaging that can be consumed easily from afar, plus all installs are off set from the road to ensure safe viewing of traffic.   

Working with a signage company – a guide for creative agencies and designers

A key priority for creative agencies and in-house designers when briefing any type of signage project is accuracy of implementation. Finding a team that you can trust to manage the whole project lifecycle and take away any headaches is fundamental. We regularly work with designers to bring their design vision to life and make sure the end-product is a faithful interpretation of the brief. Here we outline our tried and tested process:

1. Understanding the design brief
Interpreting a design and manufacturing it in three dimensional format is a specific discipline. The first step is to fully understand the brief; the type of signage needed, suitable material options and how it could be manufactured to the standard required. This discussion can help our experts advise on any potential colour or material issues. For a designer, it’s often useful to see samples of the different materials and finishes available, look at brand colour schemes and view similar projects.

2. Budget consultancy
Based on the brief, the project manager can make recommendations for the signage solution and advise on the budget. Technical knowledge is needed to either select the highest quality materials, or suggest more cost-effective alternatives to suit the budget, while keeping to the designer’s vision.

3. Concept and specification
At this stage, we outline how the elements of the project will be fabricated to meet the design intent. A 3D graphic visualisation allows designers to view proximity, heights, colour schemes and all necessary details and helps to flag up any tweaks needed in the design. It can also be used as a basis for a planning permission application if required. Next, the materials are selected with structural integrity, cost or longevity in mind and a quotation will be generated with detail of the size and material selected itemised.

4. Site visit
Sometimes we’re sent a set of design sketches or initial graphics, but a site visit gives a true feel for the project, potential limitations or opportunities, and sparks ideas about formats and materials. During the visit, we’ll assess exact requirements, taking the target audience into account. The assessment will cover potential signage locations, substrates and ground conditions for posts and footings and accurate measurements to confirm signage dimensions.

The surrounding environment is also an important consideration as site location can be diverse; it’s important to consider elements like anti-graffiti finishes in a city centre, durability in a busy public space or wind-loading calculations on an exposed rural site. If signs are being fitted at height and specialist equipment is needed, a technical survey will highlight any issues like accessibility, power supply, terrain, vehicle access and the structure of the building supporting the sign. This is an opportunity to scan the area for underground services and cables so we can advise the install team about potential hazards. We also consider flora and fauna and ensure we protect the environment where possible when installing.

5. Design and prototyping
Accurate interpretation of the design is something we’re fastidious about and we often create prototypes to make sure the designer or client is happy. Sometimes brand colours look different depending on the substrate, so we test this to ensure accuracy. In a recent customer survey, 92% of respondents said we met the requirements of their brief ‘extremely clearly’ or ‘very clearly’: getting the design right through prototyping is key to this.

6. Approval
A final PDF visual for client approval is always sent before the manufacturing process begins. These drawings contain dimensions, materials and sometimes an annotated image of the installation location. Once approved, the job will be issued, and the manufacturing begins in line with any timescales identified.

7. Manufacturing
We manufacture a large amount of our projects in-house, using our state-of-the-art printing EFI VUTEk LX3 Pro printer and computer numerical controlled routing machines, which are operated by highly trained staff. Some projects require outsourcing to specialists, and we have a wide network of trusted suppliers to cherry-pick from if that’s the case.

8. Installation
Ensuring every project is installed safely, securely and will stand the test of time is paramount. Install teams operate in multiple environments; on a construction site, at height, in public spaces or on waterfronts. A risk assessment is always carried out and a method statement provided for approval, which is read and signed by the installation team. 

On completion, we create a picture database as evidence of every installation, which ensures consistency across multiples sites or if identical signage is needed. We can arrange professional photography to share if required for the designer’s portfolio or marketing materials.  Removal and disposal of any temporary signage is also possible.

When we work with designers, our priority is helping them deliver the project smoothly for the end client. We can work as part of your team or as a stand-alone preferred supplier. If you have a signage or wayfinding project you’d like to talk to us about, please contact Joanna Goodchild at [email protected] or call 01252 336 000.

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